Campaigns Archives – BrandRefinery
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Uncovering your Audience with Search Marketing

Where's my Audience At?   Have you ever heard the phrase “You’re leaving money on the table”? As smug as it might sound, this would describe a business that doesn’t incorporate Search Marketing within their Campaign. It's a particularly useful practice for reaching your audience when they...

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When PR can go right, and so very wrong!

Every organisation, big, medium or small has a reputation to maintain in order to succeed. Every person in the world has an opinion and a perception that will drive their decisions. Public Relations is ‘The discipline that looks after an organisation’s reputation’ through communication with...

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Three Great Crowdfunding Campaigns

This isn’t your normal run of the mill ‘top crowdfunding campaigns’. Oh no! We go into far more detail, looking at why they were successful and what they did that gained that extra push over everyone else. What you find may surprise you.   3: Oculus Rift [video width="640"...

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