The Veglo Commuter X4 is a wearable, fibre optic rear light suitable for everyone on two wheels that wants to be safer. The distinct shape helps road users judge your distance, width and speed. and is designed to accommodate rucksacks up to 35 litres.
We were commissioned by the Veglo team to create the brand and website including a demanding packaging brief that required four different language versions. and website.
Chosen from hundreds of products and voted by Jason Bradbury, tech guru, and Wired magazine, the Commuter X4 won 2nd place at the British Inventors’ Project. Following our work with Veglo, a 30 day crowdfunding campaign saw the Commuter X4 successfully reach 120% of it’s funding target.
Veglo has since been licensed to Oxford cycles
Crowdfunding, Branding, Design, Digital