Nothing could be worse than losing a child.
Brand building from the ground up
Child Angel initially approached us to carry out a market feasibility study to determine product-market fit and customer feedback to the initial concept.
Our findings validated the market opportunity and the decision was made to invest in prototype development. We have since provided branding, packaging, website development and ongoing Marketing consultancy.
Launched at the Consumer Electronics Show (CES) in Las Vegas, with coverage from the BBC and several national US TV Channels, Child Angel captured the industry’s attention when it came to initially defining smart wearable technology.
Application design and testing
Along with the wearable product, we helped to roadmap and design the application that would be installed onto parents smartphones after purchasing the device.
The app extended the brand experience onto a physical platform that presented a number of new challenges regarding the user experience. We helped to address these through repeated UX testing with the Bosch digital tech team and direct customer feedback.
BrandRefinery have been the ultimate professionals – reliable, hard-working and crucially, we trust them with our brand.
Their attention to detail and ethos of ‘deliver what you promise’ have remained consistent throughout. I wouldn’t hesitate in recommending them to any ambitious tech start-ups that want a marketing partner and not just a supplier.
CEO & Founder
Get in touch with us today to find out more about how we can help your project.