Partnering with Worcestershire's First Tech Accelerator
Co-located with one of the UK’s first 5G testbeds, the BetaDen Technology Accelerator is situated at the forefront of testing and developing future technologies. In August 2019, we were selected to provide a range of Marketing services to support the 7 entrepreneurs in residence at BetaDen. Since then, BrandRefinery have been seasoned mentors for BetaDen, up to the most recent group, Cohort 6.0.
An array of cutting-edge technologies
Cohort 2.0 at BetaDen contained a diverse selection of entrepreneurs and technology start-up businesses – Cyber Security, Drone Intelligence, Voice Biometrics and Mobile Security to name a few.The seven month program contained a £50k package for each cohort member that included access to an integrated suite of specialist providers and services including Proof of Concept funding, specialist mentorship, office space and a Marketing support package that we had the pleasure of delivering. Mindful of the focus on commercialisation – our role was to rapidly understand and align the value proposition of the technology with the market opportunity, and then develop the relevant collaterals that would elevate the technology into something that both the industry and potential investors would be attracted to.
Since Cohort 2.0, BrandRefinery’s valued services have been engaged for cohorts 3.0 to 6.0, providing a wide range of digital marketing services and consultations to help support local and seasoned tech start-ups reach their potential.
BrandRefinery assisted BetaDen with the wide ranging delivery requirements of our technology cohort founders. The agility and adaptability of producing everything from brand design, new market creation material and marketing collateral, suitable for eight very diverse emerging tech start ups proved BrandRefinery’s breadth of understanding. Always approachable with great levels of customer service, they are a pleasure to work with and I wouldn’t hesitate to recommend them to others.
CEO & FOUNDER