Charlotte Sherwood, Author at BrandRefinery
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What Is The Business Model Canvas?

The Business Model Canvas has been used by 1000's of businesses worldwide to create a detailed business plan for their campaigns. This video shows you exactly what the BMC is as well as how to navigate it, to make your Business plan as good as...

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The History of Crowdfunding

The History of Crowdfunding must be brief, surely. Many people believe that crowdfunding is a recent occurrence. This is because of the traction it has gained through the internet. But the history of crowdfunding stems hundreds of years into the past. Some of the greatest...

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When PR can go right, and so very wrong!

Every organisation, big, medium or small has a reputation to maintain in order to succeed. Every person in the world has an opinion and a perception that will drive their decisions. Public Relations is ‘The discipline that looks after an organisation’s reputation’ through communication with...

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Introducing the Brandrefinery Team

This is a very special blog, as we introduce to you the Brandrefinery team. I thought I would make it slightly more interesting than the run of the mill ‘About Us’ blogs. Instead of a picture and paragraph of what they do, I have tasked...

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Three Great Crowdfunding Campaigns

This isn’t your normal run of the mill ‘top crowdfunding campaigns’. Oh no! We go into far more detail, looking at why they were successful and what they did that gained that extra push over everyone else. What you find may surprise you.   3: Oculus Rift [video width="640"...

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